Welcome to the world of Astrid&Friends

Paris-based brand Astrid&Friends has a Scandinavian touch and a pinch of French attitude. Launched and designed by Swedish designer Solbritt Andersen, it inspired by children’s playfulness and individuality.

This winter collection mixes the different shades and colours of the falling autumn leafs : fiery rusty reds, warm mustard yellow, mossy greens.

The clothes, for boys and girls age 6 to 24 months, are made with the highest level of care and attention to detail. Materials include super soft cotton jerseys, linings as light as air, hand knitted merino wool that come from France, Italy and Spain.

Astrid&Friends will be showing its Winter 14 at Playtime Paris, on 25-26-27 January 2014.

Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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