.

We are under the spell with Oeuf’s latest photoshoot, featuring dogs, cats, rabbits and even a turtle, from an animal shelter in Brooklyn. Such a wonderful idea combining brand awareness + charity. All this is coming from Sophie Demenge’s true love for animals, and for her creative mind constantly inventing stories that speak to us and bring big smiles on our faces. 

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

"pet project": Oeuf x SCAR.

 

 

 

“I don’t remember ever living without animals” says Sophie. “They have been a constant source of love, and have provided me with great comfort throughout my life. I have felt more understood by animals than all my therapists combined. (And I’ve had great therapists!). Not far from my home there is a “no-kill” animal shelter named Sean Casey Animal Rescue, and I’ve been truly touched by the work Sean does, as well as the animals he rehabilitates. In order to bring awareness to SCAR, and in an attempt to help Sean place his animals in new homes, we have created a series of animal portraits. I think you’ll agree, they capture a bit of the joy that animals can bring to us all. If you would be interested in adopting one of these friends (believe me, they’re completely irresistible!), please contact SCAR directly at info@nyanimalrescue.org. We hope you can help us find these animals their forever homes.Of course, we can’t all adopt, but there are other ways to share the love! From October 24th to October 31st, we’re contributing 20% of all sales from oeufnyc.com to SCAR. It’s the least we can do to thank Sean and all his animals for the huge smiles this project has given us”.

Xx Sophie


Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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