Stella McCartney masters the skill of transposing the fun world of children into highly desirable clothing. For Autumn Winter 2014 she reverses the process, allowing kids to play with the silhouettes of her colourful collection

The new collection is “Very Stella”, i.e. playful, colorful, with a sense of humour – an invitation to have constant fun. A subtle thin line between costumes and clothes, all beautifully made, and comfy.

Stella’s muted palette is contrasted with vibrant details, stripes, sophisticated camouflage, detachable Velcro elements. The fun themes and quirky illustrations feature a world of fantasy fauna of polar bears, rabbits, monsters, but also pretty florals and funny face t-shirts.

Among our favourites are the chunky winter knits, the cosy all-in-ones, and the outerwear pieces, ideal for keeping kids warm in winter. The hats, scarves and gloves, as well as animal print tights complement the collection. In keeping with the brand’s commitment to sustainability, a number of styles are offered in organic cotton.

We had a great time with the crafty Detective, the champion Footballer, the A-list Rockstar and the Punk paper dolls and encourage you to do the same, by downloading the paper dolls here.

Available starting July 2014 online at and in stores worldwide. Prices for the collection range from £23 for a baby’s t-shirt to £225 for a coat.