Pirouette blog — Fred and Ginger

Time to stop and have a little look at this interesting collection from Belgian label Fred and Ginger. Their playful collection with unique prints demands a double take. Abstract shapes are in fact foxes and other woodland creatures. Is it an optical trick? well it’s certainly a fun and playful FW19 collection to look at.

Inspired by the art of storytelling Fred and Ginger take inspiration from the beauty of the natural world and the principles of camouflage. The contrast colour palette supports their intriguing textiles and illustrations whilst the photography asks us to look deeper into the image.

This is an interesting collection with a strong juxtapose, now let’s play a spot of ‘Hide and Seek’!

Fred and Ginger - Hide and Seek collection, AW19, FW19

www.fredandginger.com

Katie Kendrick

Katie is a specialist in kids’ fashion and lifestyle, editor, consultant, content creator, and owner of Pirouette - a leading resource to the industry.

With a keen interest in both the business and creative aspects of the industry Katie has interviewed buyers, agents, stylists, designers, influencers, covered runway shows, produced trade show reports and curates thought provoking and engaging exhibitions.

She is passionate about good design, creativity and brands that manage to combine this with their environmental responsibility.

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