UK based children fashion and lifestyle trade show Bubble London owned by ITE has decided to discontinue. The show which is still currently advertised as taking place on 15-16 July has been cancelled. Exhibitors were informed of the decision yesterday, whilst a representative from Bubble London confirmed with us this morning their decision to permanatly close the trade show.
It seems it probably just comes down to visitor numbers which given that they reported a 6% rise in visitors for SS17 must be disappointing.
It is currently unclear if CWB the children’s trade publication also owned by ITE will continue.
ITE’s decision to close Bubble London follows shortly after the trade shows Market by Kleine fabriek in Amsterdam and Kid in Paris also decided to discontinue.
Katie Kendrick
Katie is a specialist in kids’ fashion and lifestyle, editor, consultant, content creator, and owner of Pirouette - a leading resource to the industry.
With a keen interest in both the business and creative aspects of the industry Katie has interviewed buyers, agents, stylists, designers, influencers, covered runway shows, produced trade show reports and curates thought provoking and engaging exhibitions.
She is passionate about good design, creativity and brands that manage to combine this with their environmental responsibility.
Subscribe to Pirouette's monthly Newsletter.
You might also like
February 2, 2025
The reign of Rachel Riley
Rachel Riley - dressing royals for over 25 years.Interview with founder Rachel Riley Rachel Riley is a female-led business. Female run, with mostly female customers, amongst them a few Royals. We…
January 20, 2025
What’s hot!? at Pitti Bimbo 100-001
During the two days of Pitti Bimbo 100-001 make sure to check out Pirouette's "What's Hot!?" video installation at the show. From giftables, to shoes, to clothing there's lots to check out &…
January 15, 2025
Find the Pirouette directory zine* in Playtime Paris & New York visitor bags
Find your copy of the Pirouette directory zine* in the Playtime Paris visitor bags this weekend. Packed with business info the directory zine shares the thoughts of anonymous buyers and brands, looks…
December 10, 2024
Kids’ fashion brands: What to do with archive stock? Now Used
Now Used is inviting you to work with them! What to do with your archive stock? Maybe there is a helpful new solution for that...Excess stock is a burden. Not only environmentally but financially…
August 27, 2024
What do you really need when planning the arrival of your first baby?
Izabela Minkiewicz founder of Blue Almonds Situated in London between South Kensington, Chelsea & Knightsbridge Blue Almonds is a beautifully curated boutique stocked with everything parents…
July 24, 2024
Playtime with Chantal Danguillaume
Interview with Playtime Show Director Chantal DanguillaumeShow Director Chantal Danguillaume explains what excites her about the trade season, how Playtime has evolved over the years and how the…
July 22, 2024
ESCADA, for all generations of women
Interview with Ioana de Vilmorin, Escada Global Creative Director Though the fashion industry is densely populated with women they become much more scarce the higher you climb, yet Escada is…
July 19, 2024
Children’s show – New York
Children’s show runs from the 29-30 July, describing themselves as ‘the elevated International baby and children fashion industry expo in New York city.’ Interview with show…
July 9, 2024
Smallable future remains undecided
Following Smallable being placed into receivership back in May of this year they continue to look for investment. It seems the judicial administrators have received 3 known offers to date before the…