Velveteen is poised to infuse a touch of Californian style into Notting Hill, London with the opening of their first UK based store. Velveteen will celebrate the launch on the 20th March. Pirouette will be there to share the party!
Katie Kendrick
Katie is a specialist in kids’ fashion and lifestyle, editor, consultant, content creator, and owner of Pirouette - a leading resource to the industry.
With a keen interest in both the business and creative aspects of the industry Katie has interviewed buyers, agents, stylists, designers, influencers, covered runway shows, produced trade show reports and curates thought provoking and engaging exhibitions.
She is passionate about good design, creativity and brands that manage to combine this with their environmental responsibility.
Subscribe to Pirouette's monthly Newsletter.
You might also like
March 12, 2025
Going for Gold(ie) + Ace(ing) it!
Brand spotlight on Goldie + AceInterview with founder Alana Tiller Goldie + Ace are what I like to call a ‘ready to go’ brand – that’s to say they have everything ready: Range, references,…
March 10, 2025
Playtime announce new ‘The Tiny Show On Tour’, Los Angeles
The Tiny Show On Tour, Los Angeles 3-5 August 2025 Playtime have announced a new smaller travelling show. The Tiny Show to take place once a year in different locations, this first time it hits LA.…
March 7, 2025
Brick & Mortar v Online – Who’s winning in the kids’ fashion & lifestyle industry?
Whilst many retailers are struggling with online sales, brick & mortar appears to be on the up.‘Online’ is proving increasingly difficult for many independent retailers to generate growth in…
February 2, 2025
The reign of Rachel Riley
Rachel Riley - dressing royals for over 25 years.Interview with founder Rachel Riley Rachel Riley is a female-led business. Female run, with mostly female customers, amongst them a few Royals. We…
January 20, 2025
What’s hot!? at Pitti Bimbo 100-001
During the two days of Pitti Bimbo 100-001 make sure to check out Pirouette's "What's Hot!?" video installation at the show. From giftables, to shoes, to clothing there's lots to check out &…
January 15, 2025
Find the Pirouette directory zine* in Playtime Paris & New York visitor bags
Find your copy of the Pirouette directory zine* in the Playtime Paris visitor bags this weekend. Packed with business info the directory zine shares the thoughts of anonymous buyers and brands, looks…
December 10, 2024
Kids’ fashion brands: What to do with archive stock? Now Used
Now Used is inviting you to work with them! What to do with your archive stock? Maybe there is a helpful new solution for that...Excess stock is a burden. Not only environmentally but financially…
August 27, 2024
What do you really need when planning the arrival of your first baby?
Izabela Minkiewicz founder of Blue Almonds Situated in London between South Kensington, Chelsea & Knightsbridge Blue Almonds is a beautifully curated boutique stocked with everything parents…
July 24, 2024
Playtime with Chantal Danguillaume
Interview with Playtime Show Director Chantal DanguillaumeShow Director Chantal Danguillaume explains what excites her about the trade season, how Playtime has evolved over the years and how the…