TikTok… time is running out

Why do we shy away from TikTok As an industry are we missing the boat by ignoring the untapped potential of the TikTok parent/child consumer…

directory* picks at Playtime Paris SS25

Our directory* picks from the Playtime Paris show SS25 collections.

6 things for ‘good fortune’ in the Chinese market.

A look at the Chinese market with Ivo Au Yeung 6 is symbolic of good fortune in China and is considered a great number for business. So we asked…

directory* zine – Playtime edition SS25

Paris plays host to more than the Olympics The Spring Summer ‘25 kids’ fashion & lifestyle selling season hits France just as the world’s…

interview Raffaello Napoleone

INTERVIEW Kidswear time with Raffaello Napoleone

At Pitti Bimbo 98 with Raffaello NapoleoneCEO of Pitti Immagine since 1995. Since his tenure Pitti has developed a diverse array of shows from…

In my opinion: Shoshana Kezab

In my opinion: Shoshana Kazab

Women in business Shoshana is a familiar face to those of us in the industry. As founder of Fuse Communications and Kidswear Collective there’s not…

Women in business Pirouette

Women in business

It may be surprising (or not, I haven’t quite worked it out yet) to learn that globally one in three businesses have woman among the principal…

Unduetrestella DESIGN WEEK

Kids PR agency Unduetrestella announces their design week 2024 Unduetrestella DESIGN WEEK is proud to collaborate for the first time with TOG…

Unduetrestella PR agency

PR Agency: Unduetrestella

Unduetrestella, Milan, Italy.Unduetrestella works with design and lifestyle brands related to children and families. In recent years, in Italy, the…

vida kids

Vida Kids

Vida Kids, London, UK.Celebrating 20 years in 2023, Vida Kids represents childrenswear and lifestyle brands from around the world. Their showroom and…

Little Red Planet

The Little Red Planet

Mindi Smith talks to us about The Little Red Planet, her children's boutique based in Sag Harbor, New YorkLaunched online in September 2018, the…

All eyes on NYC this weekend!

It’s all eye’s on Playtime New York & Kids Hub this weekend, Pirouette will be state side for all three days in the city that never sleeps.…