.

I had never heard of Eenymeeny until I visited Tufnell Park, a residential neighborhoud near Camden. The area is very green and full of families with young kids. This is London : so spread out with lots of hidden things to discover.  

Founder of Eenymeeny , Clare studied graphic design at central St. Martins, freelanced as a designer for a few years then went on to work with Tate Education for 4 years, running family workshops at Tate Britain.
After having kids of her own, she decided to do something that would combine her creativity and her parenting knowledge. She opened Eenymeeny, originally as a an upmarket clothing exchange.
The clothing range is now largely complemented by a very attractive selection of toys and things that combine good design and originality. Clare also works with local artists and makers, and sell their things in the shop. If she likes  something or if her kids do, it goes in the shop. There is nothing like working with love and intuition. But Clare also has an impeccable taste and a real passion for design which makes Eenymeeny a place where you really want to spend a little time as well as a bit of your money.
Some of the products on display include Vilac toys, Anorak Magazine, Boys&Girls British organic clothes, SunSan Saltwater sandals, KidsonRoof playhouses, RukaRukas prints.
Eenymeeny, 8 Campdale Road London N7

Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

All author posts


Subscribe to our Pirouette Newsletter

For news, updates and insights into the business of kids fashion & lifestyle

You might also like

© 2025 Pirouette media. All Rights Reserved.

Privacy Preference Center