Is Kidswear Declined Into Adult’s The Way To Go?

There was a time when adult brands were launching their own kids lines, one after the other : Dolce & Gabbana, Stella McCartney, Burberry, Chloé, Marni, etc. The opposite model - "mini-me" going to "maxi-me"  - is a more recent trend, as a bunch of cool brands show us:…

Caramel Baby&Child : Soho and Spitalfields

UK's super brand Caramel Baby & Child celebrates its 15th anniversary this year. On this occasion, they opened two new locations in London : a store in Soho and a pop up in London’s Spitalfields. Let us take you for a tour.

Let’s make some great art, interactive book by Marion Deuchars

I discovered two wonderful things this month : Behomm, a home exchange community for creatives and designers (thanks BozAround for bringing it to my attention), and through it, "Let's make some great art",  an interactive book by Marion Deuchars.

What’s new, New York ?

I am getting ready for a trip to New York : four days in the Big Apple to visit the kids Trade Show Playtime (work), the Armory Show (pleasure) and to see what's new in this vibrant city. I have asked around what's new, what I shouldn't

Iris, 6 years old – London, UK

With a child like Iris at home, we feel we don't need to go to the theatre or to the circus anymore. She's a real entertainer and a comic, and we laugh for a whole evening when she starts a show. But her true passion is drawing and she can spend hours with a pencil in hand. It…

company-profile-veja-shoes -Green_Grafite_FRENTE


Name of the brand Veja / Name of the company  Veja Created in 2004 Country of origin France / Country of production Veja is a Paris based company but the trainers and accessories are created in Brazil, a country unique in its ability to combine organic cotton farming, wild…

Interview of a retailer : Kidding / Beirut, Lebanon

Name of the store : KIDDING…