A Moroccan story for Ovitar knits

For its S/S 13 collection, knit brand Gudrun&Gudrun commissioned photographer Jette Jørsfrom who produced a wonderful story with local people in Morocco. The Northern and African mix works perfectly, in a newspaper format, on salmon background, like the Financial Times. Here’s a few images…

The children’s line of the brand, called Ovitar, was at CIFF Kids Copenhagen last week. More to come on this soon!

Gudrun&Gudrun - Jette Jørs -Moulay Brahin

Gudrun&Gudrun - Jette Jørs - Route des Jardins de la Palmeraie

Gudrun&Gudrun - Jette Jørs -Route des Jardins de la Palmeraie

Gudrun&Gudrun - Jette Jørs - Oukhribene

Gudrun&Gudrun - Jette Jørs - Valle de l'Ourika

Gudrun&Gudrun - Jette Jørs -Lalla Takerkoust

Florence Rolando

Launched in London in early 2009 by Florence Rolando (journalist, co-founder of Bubble Trade Shows) Pirouette Blog has been a reference in the industry since 2009 with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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