Sweet William : hello California!

Our favourite US children’s retailer is growing : after Brooklyn, Manhattan and an e-store, they have just expanded to Los Angeles. Located Silver Lake, a creative and inspiring area adjacent to Hollywood, the store displays a selection of independent designers who focus on high quality, ethical production and organic materials.

Brands include anais and i, atsuyo et akiko , bobo choses, boy+girl, coral and tusk, dagmar daley, esp no.1, goat milk, h-lug, jess brown, kidscase, little creative factory, miller , nico nico, noé & zoë , woven play and many more. Store owner Bronagh and Peter Staley moved to LA with their two children Fiontan (7 years old) and Icy (2 years old). What’s in the immediate store vicinity? Bronagh recommends Song if you are hungry (a wonderful Thai place across the street on Sunset), and for a bit of stylish adult’s shopping Drema Collective (beautiful jewellery) and MOHAWK (women’s apparel – “ll definitely be shopping there!”).

Sweet William Ltd

www.sweetwilliamltd.com

Los Angeles

1406 Micheltorena St

LA, CA 90026

323.741.8161

Brooklyn

324 Wythe Avenue

Brooklyn, NY 11249

718.218.6946

Manhattan

85 Kenmare Street

New York, NY 10012

212.343.7301

Florence Rolando

Launched in London in early 2009 by Florence Rolando (journalist, co-founder of Bubble Trade Shows) Pirouette Blog has been a reference in the industry since 2009 with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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