Founders of the brand Maan, Vicky Vinck and Evelyne De Brock opened a children’s store in Antwerp named Brussel at the beginning of this year. The 60 sq meter boutique is filled with very absolutely gorgeous kids brands : Anne Kurris, Finger in the nose, Kidscase, Maan, Marcel, Max&Lola, Muchacha, Nathalie Verlinden, Rita Co Rita, Simple Kids…A unique occasion to find all of them under the same roof. It’s definitely time for a trip to Belgium!
Why the name Brussel knowing that the store is in Antwerp? Because we are working with Belgian brands and Brussel is the capital of Belgium
Where did the idea of a store come from? Antwerp has a lot of children’s stores but the original brands are not available in the small sizes
What type of customer do you have in the store? We have national and international customers, many of them traveling from Japan, France and the US
What is different and unique in your store? Our idea is to mix all brands and colours to create a new and special silhouette
What are the key colors? Mostly bright colours
Any plans for the future? We already have our own brand, Maan, so one store for the moment is enough!
Subscribe to Pirouette's monthly Newsletter.
You might also like
New Bricks & Mortar Store ‘Charlie & Lu’ opens in Essen
More evidence that the rejuvenation of bricks & mortar is underway. Paade Mode have just opened their flagship store in Riga. Carmel London has a new location on Madison Avenue in New York whilst…
Rent, Love, Return, Repeat – new platform launching Babu
Exclusive rental subscription service for designer baby and kids' fashion. There are lots of interesting new platforms launching in the kids' fashion & design sector currently. Set to launch on…
Repose AMS opens its first bricks & mortar store
Congratulations to Repose AMS who have opened their very first bricks and mortar store in the Molukken-straat located at the heart of east Amsterdam. A vibrant and culturally diverse location…
Cissy Wears X Bobo Choses
There are a few holy grail shops for brands small and Large on the childrenswear circuit, shops all labels aspire to be carried by, shops that can make or break you as a brand, shops that have their…
A Quick Look… at ABC Carpet and Home, NYC.
It's the Manhattan institution in which every artistic independent aspires to have their unique pieces on display in the coveted kids corner. OK, they only have a very small section of the store…
Introducing Sugarloaf, the consciously-curated concept store for little ones
When Florence was in NYC for Pirouette she met up with Danielle Delaloye owner and founder of consciously-curated concept store for little ones at the The Hudson Collective. Interested in Danielle's…
Velveteen opens new London Notting Hill Store
Last night Velveteen opened the doors to their new Notting Hill Store, welcoming press, buyers and friends to join in the celebration. The store is located on the very beautiful and fashionable…
Store Profile: Luna & Curious + the owners #CoupDeCoeur selection!
Luna & Curious is an independent store in Shoreditch, East London, owned and run by three creatives, Polly George, Kaoru Parry and Rheanna Lingham, who combine their talents to create an…
Boutique Petit Pan opens in London
Boutique Petit pan opened in London (Hampstead) last May and is about to launch colorful sewing workshops for mother and daughter.