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There are more and more great online stores of all kinds on the net, and it is a very nice thing to have so much choice, just a click away. Like in real life, one can wonder around large e-stores who carry hundreds of brands, or push the virtual door of smaller, more selective places. I recently found myself browsing through the cool mix at so-cute.biz and really enjoyed the visit. It seems that French owner Elsa Zaffini likes to keep the assortment quite focused : a simple, graphic, modern style for functional, practical, easy pieces, all with an attitude. For 0-8, from fashion to home decor to books and gifts, only great names : Bensimon, Bobo Choses, Bright and Stripes, Franka, Holly’s, L’esprit de Luna, La petite Luce, Mini Rodini, Monamici, Shampoodle (and more). Don’t miss the little “braderie”, with friendly discounts.

 


Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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