Mademoiselle à SOHO

Brand name : Mademoiselle à SOHO
Company name : Ana Alexandra Bussenault & co
Website : www.mademoiselleasoho.com
Date of creation : sept 2009
Country of origin : USA
Country of production : Romania
Name of owner/founder : Alexana B
Number of employees : Me and the people I love and believe in MaS.
MaS backstage is a wonderful world full of colors, light, feelings, imagination, aspirations, and inspiration. A big faithful family.
Number of sales points 15 across 3 countries – That includes Les Petits Chapelais in Manhattan, Fiddlesticks in San Francisco, Allegria in Brooklyn
Own e-store : the online shop will be soon available with our new website
Own store : No
What makes the brand unique : I never follow trends. MaS inspiration comes from the energy of places I visit, people I meet, finding a balance between tailored and cool, simple but in a fashionable way, with a touch of humor. In every style there is a detail, could be a color challenge, fabric game or a shape secret. Parents see it, children feel it. MaS makes a child remarkable by the particular style they have.
A quote from a client or journalist : “ You own your style” … my vanity took a leap ☺
Product categories : children’s clothing from 3m to 8y
How many pieces per collection: around 1000
Main materials used : cotton wool linen from Italy or Turkey
Your trade show planning for next season : Children’s Club March 1st/2nd/3rd
List of agents/distributors : –
Plans for the future : For FW15/16, collection we will present for the first time a full line of hand made knits. We are building a network of “grannies knits” throughout Romania. I am doing this because I believe this will make them proud of their work and because it’s never late to show your talent.
Name of the photographer for the images sent : Geraldine Aresteanu

Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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