Brand name : Wovenplay
Website : www.wovenplay.com
Date of creation : 2007
Country of origin : USA – Country of production : USA, New York
Name of owner : Katherine Edmonds
Number of employees : 5
Number of sales points : About 60, including Mini Boutique (South Korea), Sweet William (USA), Orfeo Design (UK)
Where to find the brand online? : Little Fashion Gallery, Little Vida, NonChalant Mom
Own e-store ? yes since last year
Company statement or tag line : Creative couture for the everyday artist and adventurer
What makes the brand stand out ? The use of old techniques, hand-crafted textiles, practical form, and the natural qualities of materials. The collection is hand-made or hand-finished in Wovenplay’s studio. Fabrics are tinted in natural or low-impact dye.
How many pieces per collection : It depends on the collection but I would say about 30 pieces
Main materials used : Cotton
Your trade show planning for next season? Playtime in New York
Plans for the future ? Opening of a showroom in our offices in Brooklyn.
Name of the photographer for the images sent : Sabrina Bot
Florence Rolando
Launched in London in early 2009 by Florence Rolando (journalist, co-founder of Bubble Trade Shows) Pirouette Blog has been a reference in the industry since 2009 with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.
Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).
Now Florence runs Energy Therapy Porto @enrgy_therapy_porto
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