.


Notting Hill children’s store Petit Aime is a real shopping destination in London. Most of the collections in display come from France : Bonton, Zef, CdeC, Luco, Bensimon, April Showers, Spring court, Finger in the nose, Apolline. The store also carries Belgium brands Maan and Gold, Holly’s from Danemark and Dandy Star from the UK. This month, Molly-Meg and vintage children’s clothing collector Shona Paterson have teamed up to create a Spring tea party style display in the store. The selected vintage treasures will be available for purchase in-store. Tous a Notting Hill!


Petit aimé, 34 Ledbury Road London, W11 2AB  +44 0207 221 31 23

Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

All author posts


Subscribe to our Pirouette Newsletter

For news, updates and insights into the business of kids fashion & lifestyle

You might also like

© 2025 Pirouette media. All Rights Reserved.

Privacy Preference Center