Brand name : Miller [all three names Elias, Grace, Miller are the middle names of the owner’s kids]
Company name : elias & grace
Website : www.eliasandgrace.com
Date of creation : 2010
Country of origin : UK / London
Countries of production : Portugal & Lithuania
Name of owner/founder : Nickey Korn
Number of employees : 4 Full Time
e-store : elias & grace
store : Elias & Grace, 158 regents Park Road, London. NW1 8XN
Number of sales points : 25/30 worldwide, including Liberty (London), Little Fashion Gallery (Online), Petit Aime, (london), Sweet William NY (brick&click).
Company statement or tag line : “everyday wearable luxury”
What makes the brand stand out : Quality, fit & feel is paramount to us as is the ability to wear the collection how you want, you can make it minimal and super chic or you can get creative and mix it all up, spots, stripes florals etc.
A quote from a client or journalist : Yesterday 14.11.2012 – The Times Kidswear Special by Carolyn Ansome “ Where mothers of the best dressed kids head to … shopping doesn’t get more fun or addictive”
How many pieces per collection : 150’ish
Main materials used : Cotton, Corduroy, Cashmere, Merino
Your trade show planning for next season : Playtime Paris
Plans for the future : we develop organically & go with the flow
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