Brand name : kidscase

Website :

Date of creation : 2000

Country of origin : The Netherlands – Countries of production : India, China, Turkey, Portugal

Name of founders/owners : Merel Verbrugge & Jacqueline van Nieuwkerk

Number of employees : 6

Number of sales points : About 400 per season – including Elias&Grace, Fenwick, Kidsen (London), Lucky Wang, Sweet William (NY), 248 (Barcelona), Bon Marche (Paris), Kat&Muis (Brussels)…

Own e-store ?, since October 2011

Company statement or tag line : independent = sophisticated = functional

What makes the brand stand out?  A preference for simple, refined shapes, a touch of streetwear chic and a pinch of vintage sophistication translated into a complete and contemporary wardrobe.

A quote from a client or journalist?  “Dutch ethical knitwear kids brand with a so cool aesthetic.” By Linda McLean, Smudgetikka.

How many pieces per collection ? 50 baby & 30 kids

Main materials used : organic cotton, cotton knitwear

Your trade show planning for next season? Bubble London, Playtime Paris, Kleine Fabriek Amsterdam

Plans for the future ? Started developing in South-Korea in cooperation with a distributor in 2012.

Additional information – (Nov 2013) : New agent for the Uk Little Icons

Name of the photographer for the images sentAnnemarieke van Drimmelen