Noro

Brand name : NORO – Company name : NORO

Date of creation : January 2007

Country of origin : France – Countries of production : Madagascar, France, Perou

Name of owners : Maxime and Claire Lefort

Number of employees : 3

Number of sales points : Lots! , including Elias and Grace in London (website), NINNNA NANNA ( Avellino italy), Plum in Beyrouth ( Lebanon)

Where to find the brand online? : www.eliasandgrace.com, www.smallable.com

Own e-store ? www.noroparis.com, since 2010

Company statement or tag line : See www.noroparis.com

What makes the brand stand out? : The fabrics..we choose the best fabrics , imported from Japan ( cotton ) or Italy ( wool)

A quote from a client or journalist? : From a customer: she is a grand mother , she regulary buys for her little kids, she was stand up in front of our shop, and says to the customers who look the window: come on, let’s go in the shop , it is better than bonpoint or bonton!

How many pieces per collection : About 120 pces + or –( I don’t count the woman line and teenagers line)

Main materials used : Cotton

Your trade show planning for next season?

Always Playtime in Paris..the only one.

Just in June we will make a fair only for baby . It is a new fair, not for professionals; it is for the bobo and vip people.

Plans for the future : We have an agent in New york .

We plan to open several NORO shops (store complete as in Paris, own shop) abroad in big city..we will inform you when we will sign them..now we are dealing.

Noro

Florence Rolando

Florence Rolando (journalist, co-founder of Bubble Trade Shows) was the original Founder of Pirouette in early 2009. Pirouette blog* has been a reference in the industry since it started with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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